If Italy has long since welcomed sushi, a delicacy that has overwhelmed almost all the cities of the boot, here is the exact opposite, albeit with a decidedly unexpected type of food. What is the gastronomic fashion of 2021 in Japan? Undoubtedly the husband. But let's start from the basics. For the few who are unfamiliar with this delicacy, it is a small loaf made in Brioche dough. Its shape is oblong and in the center there is a deep cut, so as to leave room for the filling. This is particularly rich and composed of whipped Cream. A delightful experience that the Japanese now show a great deal of appreciation, to the point of pushing a Japanese television broadcaster to place the Maritozzo at the center of an episode of a documentary.

History of the Maritozzo in Japan

According to some, it was the service that kicked off the invasion of Maritozzi in Japan. The shooting concerned a pastry shop in Rome, "Romulus”, And dated back to 2017. Here, then, is one of the first experiments, so as to test the market. It was the Whipped cream burger. This breeding attempt uses a sandwich similar to the one used for hambugers. The response from the public was enthusiastic and the fashion quickly spread by Tokyo to various eastern countries.

Husband decorated in Japan
Husband decorated in Japan - Source: instagram.com/cutesoftfood

To demonstrate all this, there are several posts on social media, which highlight the great love for this dessert, proposed in various versions. An invasion of brioche with whipped cream and more. Space for mascarpone, chocolate, praline rain, chopped hazelnuts, fruit and, if that weren't enough, the matcha tea variant.

In the East

Initially it was possible to taste the Japanese version of Maritozzo only in some places in step with the times. The trend, however, spread in a few weeks, to the point of proposing an industrial solution, with a long-life filling. This large-scale diffusion, with the possibility of sending the delicious sweets everywhere, has allowed the proliferation of fashion also elsewhere, in the East. It is thus possible to find excerpts from Italy also in Taiwan, as well as in South Korea.

Maritozzo in Japan
Husband in Japan - Source: instagram.com/hokkaidopastry

When a gastronomic tradition goes beyond national borders, it encounters not only new interpretations but also different uses and customs. On social media, it is clear that some pastry shops have begun to exploit the husbands to orchestrate the greedy ones marriage proposals.

Here is what the restaurant reports in a recent post Hokkaido pastry: “Maritozzo's name apparently derives from the Italian word husband. The engaged couple will hide a ring inside the cream and make their marriage proposal. Isn't it romantic? Try it, you might like it. Be prepared, however, to get a little dirty while you taste it ".

Featured photo source: Maritozzo - Japan - instagram.com/aet10330

Italy exports the Maritozzo to Japan: a new fashion has exploded last edit: 2021-07-08T15:30:00+02:00 da Luca Crowned

Post comments

Subscribe
Notify
2 Post comments
Oldest
Newest Most Voted
Inline feedback
View all comments
0
Would Love Your Thoughts, Please Comment.x
()
x