The art of knowing how to do is a distinctive trait of the Bel Paese: Italy is home to excellent craftsmanship, ancient knowledge handed down from father to son. Everyone wants a piece of elegance Made in Italy:, especially when it comes to ours sartorial tradition. THE'Italian luxury craftsmanship it has a long tradition behind it, but it came out of the shops and today dresses gentlemen from all over the world.

The Neapolitan tailoring tradition

It is in Naples that the sartorial tradition entered into the myth, with its history and a unique style: never plastered, easily recognizable in the shorter and narrower sleeve of the jacket or in the “boat” pocket. Not just clothes, however, Naples is also the home of the handcrafted neck accessory. Here the tailors seem to have a natural predisposition, they have always made state-of-the-art ties. 

Sanseverino Naples: the cradle of the seven folds tie

Speaking haute couture, there is an atelier where the art of handmade is revived every day: the maison Sanseverino Naples, cradle of the seven folds tie. The Seven Folds is the absolute queen of ties Neapolitan, production guarantee handmade. It represents the highest expression of the tailor's dexterity: the fabric, once cut, is folded seven times on itself to give greater consistency, and is sewn by hand until the last step. From this stratification we obtain one necktie more solid and full-bodied, which ensures greater adherence to the body and gives the feeling of composure and powerful elegance. The philosopher of the knot Salvatore Sanseverino sublimates the Neapolitan Style in refined ties, especially in the precious ones seven folds, of which he was crowned Re, as the first to give a soul (internal structure) to this tinsel. 

The Sanseverino Naples philosophy

Located in the heart of the Centro Direzionale, the Sanseverino Napoli maison follows the philosophy of hospitality and total dedication to the customer, guided but never overwhelmed in taste or needs. In this workshop of creativity, getting carried away by taste is a palpable pleasure: immersed in an elegant space, surrounded by precious silk jewels with a thousand colors and patterns. Hundreds of models to choose from: regimental ties, a because, classic three folds and modern Knitting hand or machine, passing through the impeccable elegance of the ceremonial ties and the thousand variations of textures and colors of Her Majesty the Seven Folds. Among the loyalists of the showroom we find some of the most influential personalities on the international level: politicians, journalists, protagonists of the sports and entertainment world, all want Sanseverino Napoli elegance around their necks.

The sartorial path

The careful workmanship and the unique imprint of the ties Sanseverino Napoli are the result of an unparalleled intuition and the search for absolute quality. We start from a supply chain of excellence: the most precious Como silks and of the British factories, but also pure cashmere and soft wool for a winter neck cuddle. These precious fabrics are combined with an immense archive of ancients pattern from overseas, reinterpreted according to the Neapolitan style. Vivid and bright colors like the soul of the city, alternate with more subdued shades for fans of the less is more. The keystone Sanseverino Napoli's success lies in the fusion of impeccable British style and Neapolitan flair, sewn together by the hands of master craftsmen in every single phase, in full compliance with the techniques of the ancient tie makers. Fashion is not followed here. It makes art. Thus each creation becomes much more than a piece of set, it is a unique piece capable of transmitting the intentions and sensations of those who sewed it, the personality of those who chose it.

Not just ties  

Ties are the beating heart of the atelier, but there is no shortage of men's wardrobe papillon, pocket handkerchiefs, scarves. Sanseverino Napoli has also made arms in the hearts of the ladies with colorful pure silk foulard, pashmina and stoles hand embroidered. Behind the creations always him, Salvatore, who takes care of the details and embellishes the forge. Recently the company has also entered the world of leather goods luxury. True calfskin, classic design and handmade stitching characterize the new unisex line: work bags, beauty case e Backpacks to begin with, but there are already new models and projects in the pipeline.

An international brand

Sanseverino Napoli is the story of an all-Italian success. A company that has managed to combine respect for the authentic sartorial tradition with the entrepreneurial spirit, establishing itself internationally. Thanks to the recent opening of the new e-commerce channel, the brand today sells its products all over the world, raising the flag of Made in Italy.

To find out about all the excellent products and news from Sanseverino Napoli, visit the website www.sanseverinonapoli.it